Web Copyrighter 1.0 Release - October 18, 2005

SECRETLY PROTECT WEBSITE TEXT WITH HIDDEN WATERMARKS

Melbourne, Australia – October 18, 2005 - DataMystic announces Web Copyrighter 1.0, its first-of-a-kind application for invisibly watermarking web text.

Digital watermarking for IMAGES has been around for some time, but until now, no solution had been available for TEXT.

Web Copyrighter embeds hidden information into any web page, Blog, RSS feed, XML file or Unicode text. The hidden text can only be revealed using the software, and is invaluable in proving the rightful owner of any published work, including magazines, newspapers, company reports, case studies and more.

Every minute of every day, web site authors, journalists and publishing houses risk losing attribution and compensation for their online work, as automated bots scan the web for popular content and copy it to new sites. The reason? Google AdWords revenue.

"Online Copyright theft is on the rise." says Simon Carter, CEO of DataMystic. "Popular sites like MarketingSherpa.com have to battle constantly to protect the intellectual property their sites are based on. With Web Copyrighter, an author can quickly prove their ownership of copyrighted material and take action against the offender."

Web Copyrighter provides encoding tools, a reveal tool, and a wizard to apply the codes to your website.

About DataMystic

Founded in 1990, DataMystic has its headquarters in Melbourne, Australia, and has over 2000 customers in 62 countries. Its charter is to provide IT professionals with time saving data analysis tools. In addition to TextPipe, DataMystic offers:

• DataPipe, a utility that makes it easy to search and replace information in live databases;
• ResumePipe; a utility that saves Human Resources professionals time and money while processing applicants' resumes;
• WordPipe, an application that lets you search and replace data across multiple Word documents in a single operation;
• DetachPipe, a program to detach and delete attachments from large email accounts;
• DirSize, a program that helps you identify the programs that are using an inordinate amount of disk space;
• and other productivity software for Windows.